For me, the most interesting part of the coverage around the Microsoft/Facebook deal announced on Wednesday was this post by the snarkiest of blogs, Valleywag. How's that for radical transparency, friendship via Facebook cited as a clue and evidence of deal.

Good reminder to us  PR people that it's better to friend early than friend late, eh? I mean if Adam and Brandee had been friends for a while, there's no news, right? No smoking gun, just two more friends on Facebook. So any one in the communications business who is in the vicinity of making news/driving deals should pay note -- become friends now with the people you might be working with later. Pardon me, I have some friending to do...

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